In the media

Sometimes our stories make the news too.

Sometimes our stories make the news too.

We spend most of our time helping other people tell their stories. Every now and then, someone asks us to tell ours — or share what we think.

Over the years, Tanu Chopra and Hope Founderz have been invited to share perspectives on communications, leadership, personal branding, reputation, storytelling and the changing media landscape — and occasionally, to talk about our own journey too.

Here are a few of those conversations, features and stories from along the way.

Featured conversations

UAE Stories logo
Tanu Chopra Is Shaping Brands, Strengthening Reputations and Accelerating Growth

September 1, 2026

UAE Stories logo
Tanu Chopra Is Shaping Brands, Strengthening Reputations and Accelerating Growth

September 1, 2026

Campaign Middle East logo
What the Primark Dubai launch teaches about market entry communications

April 7, 2026

Campaign Middle East logo
What the Primark Dubai launch teaches about market entry communications

April 7, 2026

Campaign Middle East logo
What the Primark Dubai launch teaches about market entry communications

April 7, 2026

Communicate Online logo
Why Almarai’s Fortnite move signals a shift from campaigns to communities

July 7, 2026

Communicate Online logo
Why Almarai’s Fortnite move signals a shift from campaigns to communities

July 7, 2026

Adgully ME logo
Beyond Dubai: unlocking PR prowess across the Arab world

January 9, 2024

Adgully ME logo
Beyond Dubai: unlocking PR prowess across the Arab world

January 9, 2024

Adgully ME logo
Rise of machines: merging AI and human insight for effective PR and marketing

January 10, 2024

Adgully ME logo
Rise of machines: merging AI and human insight for effective PR and marketing

January 10, 2024

Communicate Online logo
Revolutionizing public relations: charting the future through 2024 trends

December 28, 2023

Communicate Online logo
Revolutionizing public relations: charting the future through 2024 trends

December 28, 2023

Campaign Middle East logo
Navigating the marketing horizon

December 19, 2023

Campaign Middle East logo
Navigating the marketing horizon

December 19, 2023

Reputation Today logo
Reputation Today 20 Global Indians – Class of 2023

December 17, 2024

Reputation Today logo
Reputation Today 20 Global Indians – Class of 2023

December 17, 2024

Adgully logo
Tanu Chopra in conversation

July 11, 2025

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